Google price comparison sales platform via Google AdWords

Google Shopping

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GOOGLE PRICE COMPARISON SALES PLATFORM VIA GOOGLE ADWORDS

Google Shopping

Using Google Shopping, Google search results can be used as a search engine to directly purchase products. Like all Google services, Google Shopping is based on keywords entered into the search mask – the suggested products and offerings via Google Shopping are based on Google search results. In this manner, users have a very direct and current relationship to the suggested products that are generated from your own shop content. Google then subsequently charges per click.

Google Shopping has been part of the Google world for a long time already – since 2005. However, the shopping area as a supplement for your own online shop has only been available as a fee-based tool since 2013. The specialists at DeSight Studio recommend the use of Google Shopping in conjunction with and as a supplement to your own online shop. Using Product Listing Ads (PLA), individual, special products based on entered and user-requested keywords can be shown and advertised in that manner.

GOOGLE SHOPPING AS PART OF AN ONLINE ADVERTISING CAMPAIGN

  • Completely targeted without waste coverage
  • The right product advertising & product offering for the search query in question
  • Highest level of user awareness
  • Fair, click-based billing
  • Preference for impeccable data feeds in the rankings

EVEN HERE, DESIGHT STUDIO FOLLOWS THE MOTTO “BE SMART, THINK BIG!” & RECOMMENDS ADOPTING GOOGLE SHOPPING

AS A CLEARLY-DEFINED MEASURE IN THE COMMUNICATION CONCEPT, MAINLY IN ACTIVE ONLINE SALES

The technical implementation of Google Shopping mainly goes hand in hand with additional search engine optimization measures such as Google AdWords (an AdWords account is required for Google Shopping) as part of e-commerce solutions and multichannel solutions.

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DeSight Studio GmbH
Fallstr. 24
D-81369 Munich, Bavaria

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Phone: +49 (0) 89/ 12 59 67 67
Mail: office@desightstudio.com
Web: https://www.desightstudio.com

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