Test many versions & methods online

Multivariate tests

RECOGNIZE THE DIFFERENCE!

TEST MANY VERSIONS & METHODS ONLINE

MULTIVARIATE TESTS

Which detail works better in the online shop? What does it take to turn users into customers? Does the product sell better with or without separate pricing information? This and such questions are answered during the course of the appropriate online tests. To that end, web content – such as an online shop – is either put live in succession or partly in parallel as well. Users are automatic test persons that can help you draw conclusions on the effectiveness of the functions or content in question through their usage behavior.

DeSight Studio believes that multivariate tests are practical measures to continually try out new concepts and demonstrate to customers the efficiency of new methods in a practical manner – in fact, multiple versions in succession or at the same time Furthermore, international network partners like to use this measure to test proven solutions in different markets/countries and draw conclusions on market conditions based on the numerous user responses.

MULTIVARIATE TESTS FOR MULTIPLE COMPARISONS

  • Directly compare many different variants
  • Direct output, measured by the result
  • Small details often have a great effect
  • Can also be used as an ongoing optimization

COMPARE MANY DIFFERENT VERSIONS OR LAYOUTS WITH ONE ANOTHER ONLINE

& TEST THEM IN PRACTICE!

Multivariate testing is carried out, e.g. for function, but naturally for a website or web shop’s design as well. These include, for instance comparisons of content, link building, on-page optimization, retargeting to external sites, placing ads on Facebook or on YouTube, placing meta tags or, naturally, during the preparation of a landing page. After roughly 300 successfully-executed web projects over the past 6 years, DeSight Studio’s network partners know exactly which different versions and variants need to be compared.

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